Housing associations complete merger to form 33,000-home landlord

Wayne Gethings will lead the new organisation as chief executive.

Sarah Boden, chief executive of Housing Plus, has decided to retire after 38 years in the housing sector.

The merged organisation is one of the largest housing associations in the West Midlands with 33,000 homes, 1,800 employees and a turnover of £250m.

A statement announcing the merger’s completion said the creation of the new group will see the “best of both organisations coming together”. 

Ms Dass said: “Together, as the new Housing Plus Group, we are stronger. 

“We are taking the best from each organisation and creating greater capacity to invest more in homes and services, strengthen our customer voice and support people impacted by the cost of living crisis.

“Both organisations have a proud history of putting people at the heart of everything we do. 

“By bringing together our strengths, resources and strong community focus, the new group will be a great place to work for our people and provide better services to our tenants and customers.”

Mr Gethings said: “This merger represents an exciting new chapter, bringing together two outstanding organisations with a shared commitment to improving lives and communities. 

“By uniting our strengths and expertise, we are building a housing association that is stronger, more resilient and better positioned to deliver quality landlord services and homes for all our customers. 

“As the new Housing Plus Group, we’re ready to create lasting, positive change for the people and communities we serve.”

Housing Plus Group is currently graded G1/V2 with the Regulator of Social Housing.