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Clarion appoints new chief operations officer

The UK’s largest housing association has appointed a new chief operations officer in an internal promotion.

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Michelle Reynolds, chief operations officer at Clarion (picture: Clarion)
Michelle Reynolds, chief operations officer at Clarion (picture: Clarion)
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The UK’s largest housing association has appointed a new chief operations officer in an internal promotion #ukhousing

Clarion announced that Michelle Reynolds, the current group director for commercial services, will take over in the new role.

Her appointment coincides with the retirement of Neil McCall, who is currently chief executive of the housing association part of Clarion Housing Group.

Ms Reynolds, Clarion said, will lead on “the transformation of the group’s customer service offer to our 360,000 residents” in her new role.


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She has worked for Clarion and its pre-merger organisations since 1989, including a period serving as director of housing at the large housing association Affinity Sutton.

While in her current role, she launched Clarion Response, the group’s in-house repairs and maintenance arm, and Clarion Futures, its charitable subsidiary.

Clare Miller, chief executive of Clarion, said: “I first want to pay tribute to Neil McCall, who has played an integral role in the development of Clarion and has been a first class leader of the largest housing association in the country.

“I am thrilled to announce the appointment of Michelle Reynolds as our new chief operations officer. Michelle brings a vast array of experience to the role, complemented by a passion for delivering high-quality customer services. I know she will bring dynamism and new thinking to this important position.”

Ms Reynolds added: “I am so pleased to be entrusted with such a strategically important role within the Clarion Housing Group.

“As the largest social landlord in the country, it is vital that our customer service offer is second to none. I want Clarion to be known for the quality of our offer to residents and for creating desirable communities across the country.”

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